MOTION GRAPHICS

Save the Redwoods League PSA


Concept: To animate an infographic public service announcement to inform the public about the Redwood forests in the United States.


Process:

 

Save the Redwoods League was a personal choice because I grew up around them in California. My group members and I came up with a fake agency name and split the PSA motion graphics up into three even parts. Above shows the storyboard of my part. 

The motion graphics piece was built using vectors and animated in AfterEffects. After uploading the video to Vimeo, Save the Redwoods League contacted us and published it in the 2013 February e-newsletter.

Final: